Privacy & Data Policy

Alangaden Business Group (“we”, “us”, or “our”) operates the electrical wholesale distribution and MEP engineering platforms (the “Service”). We are committed to protecting the privacy of our customers, contractors, and site visitors (“you”).

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our inquiry forms, or engage with our physical showrooms in Mankada and Perinthalmanna. Please read this policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site.

We may collect information about you in a variety of ways. The information we may collect on the Site includes:

• Personal Data:Personally identifiable information, such as your name, shipping address, email address, and telephone number, and demographic information, such as your age, gender, hometown, and interests, that you voluntarily give to us when you register with the Site or when you choose to participate in various activities related to the Site, such as online chat and message boards.
• Derivative Data:Information our servers automatically collect when you access the Site, such as your IP address, your browser type, your operating system, your access times, and the pages you have viewed directly before and after accessing the Site.
• Financial Data:Financial information, such as data related to your payment method (e.g. valid credit card number, card brand, expiration date) that we may collect when you purchase, order, return, exchange, or request information about our services from the Site. We store only very limited, if any, financial information that we collect.

Having accurate information about you permits us to provide you with a smooth, efficient, and customized experience. Specifically, we may use information collected about you via the Site to:

• Create and manage your account.
• Process your transactions and ship orders.
• Email you regarding your order or RFQ.
• Fulfill and manage purchases and payments.
• Generate a personal profile about you to make future visits easier.
• Increase the efficiency and operation of the Site.
• Monitor and analyze usage and trends to improve experience.
• Request feedback and contact you about your use of the Site.
• Resolve disputes and troubleshoot problems.
• Respond to product and customer service requests.

We may share information we have collected about you in certain situations. Your information may be disclosed as follows:

We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that despite our efforts, no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against any interception or other type of misuse.

Depending on your location, you may have the following rights regarding your personal data:

• The right to access your data.
• The right to correct inaccurate or incomplete data.
• The right to erase your data (“the right to be forgotten”).
• The right to restrict or object to the processing of your data.
• The right to data portability.

To exercise these rights, please contact our Data Privacy Officer via the info in Section 8.

We may use cookies, web beacons, tracking pixels, and other tracking technologies on the Site to help customize the Site and improve your experience. When you access the Site, your personal information is not collected through the use of tracking technology.

We may also partner with selected third-party vendors, such as Google Analytics and PostHog, to allow tracking technologies and remarketing services on the Site through the use of first party cookies and third-party cookies, to, among other things, analyze and track users' use of the Site, determine the popularity of certain content and better understand online activity.